{"id":121180,"date":"2025-06-19T08:47:05","date_gmt":"2025-06-19T08:47:05","guid":{"rendered":"https:\/\/www.secureitworld.com\/?post_type=news-post&#038;p=121180"},"modified":"2025-06-19T08:49:02","modified_gmt":"2025-06-19T08:49:02","slug":"infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations","status":"publish","type":"news-post","link":"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/","title":{"rendered":"Infobip Unveils CXOP: The Next Generation of AI-Powered Customer Conversations"},"content":{"rendered":"<p><b>Business Wire India &#8211; <\/b>Global cloud communications platform Infobip today announced its <strong>Conversational Experience Orchestration Platform (CXOP)<\/strong> \u2014 a game-changing solution that places <strong>agentic AI<\/strong> at the heart of every customer interaction. CXOP enables brands to move beyond static, rules-based workflows to deliver dynamic, goal-oriented conversations across marketing, sales, and support \u2014 at scale. The announcement builds on Infobip\u2019s AI Hub, marking a major step forward by natively infusing agentic AI across Infobip\u2019s entire award-winning product stack \u2014 unifying channels, data, and automation into a single intelligent platform.<\/p>\n<p>Built on Microsoft Azure OpenAI in Foundry Models, CXOP uses intelligent AI agents to orchestrate personalized customer journeys across channels like WhatsApp, RCS, and web chat. These agents understand context, act autonomously, and seamlessly collaborate with human teams when needed \u2014 reducing time to resolution, improving loyalty, and cutting costs.<\/p>\n<p>Today\u2019s consumers expect instant, relevant, and seamless interactions no matter what the channel. CXOP meets this demand by unifying messaging, automation, and AI-powered assistance within a single, intelligent platform that adapts to behavior, sentiment, and intent in real time.<\/p>\n<p><strong>With CXOP, businesses can:<\/strong><\/p>\n<ul>\n<li>Deliver empathetic, goal-driven AI interactions across channels<\/li>\n<li>Slash response times and reduce service costs through automation<\/li>\n<li>Increase lead conversion and campaign performance with real-time personalization<\/li>\n<li>Support hybrid teams with human-in-the-loop for complex cases<\/li>\n<li>Launch fast with no-code or full-code deployment options<\/li>\n<\/ul>\n<p>At its core, CXOP leverages a network of intelligent, agentic AI assistants that understand user intent and execute context-sensitive workflows. These agents don\u2019t just answer \u2014 they guide, solve, and act, creating fluid, human-like experiences from lead generation to retention.<\/p>\n<p><em>\u201cCXOP enables enterprises to move beyond static workflows and deliver intelligent, empathetic interactions at scale,\u201d<\/em> <strong>said Ivan Ostoji\u0107, Chief Business Officer at Infobip.<\/strong> <em>\u201cIt\u2019s a foundational step toward building AI-first customer experiences that drive measurable business impact.\u201d<\/em><\/p>\n<p><em>\u201cUsing agentic AI instead of a rules-based automation, Infobip&#8217;s new CXOP is an enhancement for customer experiences,\u201d said <\/em><strong><em>Myladie Stoumbou, Sr Dir<span style=\"background-color: #ffffff;\">ector, ISV<\/span> Partnerships, <\/em><\/strong><em>at Microsoft. \u201cAvailable within the Microsoft Azure Marketplace, clients can access such certified products and eliminate the complexity of managing individual vendor relationships.\u201d\u00a0<\/em><\/p>\n<p>(<a href=\"https:\/\/www.infobip.com\/\">www.infobip.com<\/a>)<\/p>\n<hr \/>\n<p><strong>Also Read: <\/strong><span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/www.secureitworld.com\/blog\/what-are-some-common-security-measures-taken-by-companies-to-protect-customer-data\/\">What are some common security measures taken by companies to protect customer data?<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Business Wire India &#8211; Global cloud communications platform Infobip today announced its Conversational Experience Orchestration Platform (CXOP) \u2014 a game-changing solution that places agentic AI at the heart of every customer interaction. CXOP enables brands to move beyond static, rules-based workflows to deliver dynamic, goal-oriented conversations across marketing, sales, and support \u2014 at scale. The [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":121281,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[30],"tags":[336,88,341,94,80,106,71,329],"class_list":["post-121180","news-post","type-news-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artificial-intelligence","tag-agentic-ai","tag-ai","tag-ai-powered","tag-automation","tag-cloud-computing","tag-cloud-computing-platform","tag-generative-ai","tag-user-experience"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Infobip Launches AI-Powered CXOP for Customer Service<\/title>\n<meta name=\"description\" content=\"Infobip\u2019s CXOP uses agentic AI to transform customer interactions, unifying channels, data, and automation for brands.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Infobip Launches AI-Powered CXOP for Customer Service\" \/>\n<meta property=\"og:description\" content=\"Infobip\u2019s CXOP uses agentic AI to transform customer interactions, unifying channels, data, and automation for brands.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/\" \/>\n<meta property=\"og:site_name\" content=\"Secure IT World\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-19T08:49:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.secureitworld.com\/wp-content\/uploads\/2025\/06\/Infobip-Unveils-CXOP-AI.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/\",\"url\":\"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/\",\"name\":\"Infobip Launches AI-Powered CXOP for Customer Service\",\"isPartOf\":{\"@id\":\"https:\/\/www.secureitworld.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.secureitworld.com\/wp-content\/uploads\/2025\/06\/Infobip-Unveils-CXOP-AI.png\",\"datePublished\":\"2025-06-19T08:47:05+00:00\",\"dateModified\":\"2025-06-19T08:49:02+00:00\",\"description\":\"Infobip\u2019s CXOP uses agentic AI to transform customer interactions, unifying channels, data, and automation for brands.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/#primaryimage\",\"url\":\"https:\/\/www.secureitworld.com\/wp-content\/uploads\/2025\/06\/Infobip-Unveils-CXOP-AI.png\",\"contentUrl\":\"https:\/\/www.secureitworld.com\/wp-content\/uploads\/2025\/06\/Infobip-Unveils-CXOP-AI.png\",\"width\":1000,\"height\":440,\"caption\":\"Infobip Unveils CXOP AI\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.secureitworld.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News-posts\",\"item\":\"https:\/\/www.secureitworld.com\/news-post\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Infobip Unveils CXOP: The Next Generation of AI-Powered Customer Conversations\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.secureitworld.com\/#website\",\"url\":\"https:\/\/www.secureitworld.com\/\",\"name\":\"Secure IT World\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.secureitworld.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Infobip Launches AI-Powered CXOP for Customer Service","description":"Infobip\u2019s CXOP uses agentic AI to transform customer interactions, unifying channels, data, and automation for brands.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/","og_locale":"en_US","og_type":"article","og_title":"Infobip Launches AI-Powered CXOP for Customer Service","og_description":"Infobip\u2019s CXOP uses agentic AI to transform customer interactions, unifying channels, data, and automation for brands.","og_url":"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/","og_site_name":"Secure IT World","article_modified_time":"2025-06-19T08:49:02+00:00","og_image":[{"width":1000,"height":440,"url":"https:\/\/www.secureitworld.com\/wp-content\/uploads\/2025\/06\/Infobip-Unveils-CXOP-AI.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/","url":"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/","name":"Infobip Launches AI-Powered CXOP for Customer Service","isPartOf":{"@id":"https:\/\/www.secureitworld.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/#primaryimage"},"image":{"@id":"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/#primaryimage"},"thumbnailUrl":"https:\/\/www.secureitworld.com\/wp-content\/uploads\/2025\/06\/Infobip-Unveils-CXOP-AI.png","datePublished":"2025-06-19T08:47:05+00:00","dateModified":"2025-06-19T08:49:02+00:00","description":"Infobip\u2019s CXOP uses agentic AI to transform customer interactions, unifying channels, data, and automation for brands.","breadcrumb":{"@id":"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/#primaryimage","url":"https:\/\/www.secureitworld.com\/wp-content\/uploads\/2025\/06\/Infobip-Unveils-CXOP-AI.png","contentUrl":"https:\/\/www.secureitworld.com\/wp-content\/uploads\/2025\/06\/Infobip-Unveils-CXOP-AI.png","width":1000,"height":440,"caption":"Infobip Unveils CXOP AI"},{"@type":"BreadcrumbList","@id":"https:\/\/www.secureitworld.com\/news-post\/infobip-unveils-cxop-the-next-generation-of-ai-powered-customer-conversations\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.secureitworld.com\/"},{"@type":"ListItem","position":2,"name":"News-posts","item":"https:\/\/www.secureitworld.com\/news-post\/"},{"@type":"ListItem","position":3,"name":"Infobip Unveils CXOP: The Next Generation of AI-Powered Customer Conversations"}]},{"@type":"WebSite","@id":"https:\/\/www.secureitworld.com\/#website","url":"https:\/\/www.secureitworld.com\/","name":"Secure IT World","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.secureitworld.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"brizy_media":[],"_links":{"self":[{"href":"https:\/\/www.secureitworld.com\/wp-json\/wp\/v2\/news-post\/121180","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.secureitworld.com\/wp-json\/wp\/v2\/news-post"}],"about":[{"href":"https:\/\/www.secureitworld.com\/wp-json\/wp\/v2\/types\/news-post"}],"author":[{"embeddable":true,"href":"https:\/\/www.secureitworld.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.secureitworld.com\/wp-json\/wp\/v2\/comments?post=121180"}],"version-history":[{"count":2,"href":"https:\/\/www.secureitworld.com\/wp-json\/wp\/v2\/news-post\/121180\/revisions"}],"predecessor-version":[{"id":121282,"href":"https:\/\/www.secureitworld.com\/wp-json\/wp\/v2\/news-post\/121180\/revisions\/121282"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.secureitworld.com\/wp-json\/wp\/v2\/media\/121281"}],"wp:attachment":[{"href":"https:\/\/www.secureitworld.com\/wp-json\/wp\/v2\/media?parent=121180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.secureitworld.com\/wp-json\/wp\/v2\/categories?post=121180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.secureitworld.com\/wp-json\/wp\/v2\/tags?post=121180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}